Michel Juvillier explores media advertising, programmatic & the Ad Tech Market
This week’s very special guest is Michel Juvillier, the founder of The Societies Media (see his LinkedIn profile here). As an expert in all things advertising and programmatic from the start of the digital advertising revolution, he’s got a fascinating background. He’s had a ringside seat to see how the world of media advertising and programmatic […]
Raffaele Apostoliti, president & CEO of Expandi Group, on leading EMEA B2B marketing
This week’s podcast welcomes Raffaele Apostoliti, president & CEO of Expandi Group, a leading EMEA B2B marketing agency serving many of the top B2B brands around the world, including IBM, HP, Lenovo and Google, to name a few. Check out his LinkedIn profile here. Expandi Group employs over 400 staff in marketing and operations and […]
Judith Niederschelp on narrowing focus & growing B2B brands
Judith Niederschelp is the CEO of Demand Studio and is also a guest lecturer at Warwick Business School (see her LinkedIn profile here). In this podcast, Judith Niederschelp speaks about the digital revolution, the art of winning new customers, the buyer journey, as well as the modern day B2B agency and its challenges. Needless to […]
