Jem Lloyd-Williams, UK CEO of Mindshare, on the Evolution of Media
Jem Lloyd-Williams is the UK CEO of Mindshare, a global, multi-award-winning, media agency network of 9,300 people across 86 countries. Mindshare looks after some of the world’s biggest advertisers, including Unilever, Ford and Nike, as well as impressive UK brands such as Carwow, and LV=insurance. Jem was the former CEO of Vizeum UK and has […]
Discover How Marketing Could Be Costing You Deals You Should Be Winning (And How to Fix It)
In the dynamic realm of B2B marketing, having a great product or service alone is not enough to guarantee success. It’s a common misconception to assume that superior offerings will automatically attract customers. The truth is, no matter how remarkable your solution is, it won’t make a difference if your target audience remains unaware of […]
Natalia Chaban from MediaCom on performance-led growth
Our guest on this week’s Agency Dealmasters podcast is someone truly on the bleeding edge of performance marketing. It’s truly a pleasure to welcome MediaCom’s Digital Director of Performance, Natalia Chaban. With over 15 years of experience in media advertising technology and innovation, and an impressive position at Campaign’s Media Agency of the Decade, Natalia […]