Account Based Marketing Solutions from AccountInsight:
Why you need Account Based Marketing Solutions
You are marketing to groups of people within companies in long and non-linear sales cycles.
To succeed in you communication and positioning you need account level targeting, optimization and reporting.
That’s why we built AccountInsight
Capability to segment and activate B2B audiences
Capability to optimise campaigns’ results by B2B audiences.
Capability to report results by B2B audiences
B2B Display Advertising
Intent Based Marketing
As we target your accounts, AccountInsight monitors the web articles being read by their employees.
Through advanced semantic keyword analysis, this information is transformed into a detailed, dynamic dashboard offering insights into companies actively seeking specific products or services.
Our platform simplifies web analysis, identifying keywords and categorising them for easy intent understanding.
IP Targeting
What is
IP targeting?
IP targeting uses a company’s shared IP address to target employees with relevant digital ads.
AccountInsight makes it simple to source and verify IP addresses, so you can be sure your campaigns reach the right people.
Why IP targeting
works?
Traditional cookie-targeting is falling out of favour. There are tighteр privacy restrictions and too much guesswork about audiences, and browsers have started phasing out third-party cookie data. This all means wasted paid clicks from poor-fit account.
IP targeting is precise, reaching key accounts only.
Account Based Marketing
Precision
Targeting
Identify and target high value accounts using their IP address.
Influence buyers
with ABM
Create personalised campaigns that resonate with the right message.
Close deals
with ABM
Enable Sales teams with warm leads based on data and insights.
Account Based Marketing (ABM).
It brings Sales and Marketing together as one focused force, using precision and personalisation to target key accounts
AdTech Ecosystem Built to maximise your digital targeting relevance
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