As budgets are scrutinized and with marketers needing to show business value: how much credit should go to B2B Display Advertising as a contribution to revenue? Common sense and empirical
On the latest Agency Dealmasters podcast, Philip Gosney tells us of his fascinating journey from the legal profession into marketing. He is now running the global marketing for Maersk, the
Have you ever tried to close a sale on an existing customer, only to hear the disappointing news that they chose to go elsewhere? In B2B, you need to ensure
AccountInsight is the award-winning DSP for smarter B2B advertising.
Chat to one of our strategists today for more information.
Italy
Via Gianfranco Zuretti, 34
20124 Milano MI
AccountInsight started life as a B2B solution insight GroupM (WPP) – the world’s largest media-buying and technology group.
After winning B2B Marketing’s Award for “Emerging Vendor of the Year” in 2021, we integrated with Expandi Group, the largest fully owned B2B demand generation agency in EMEA.
2023© All rights reserved. AccountInsight is part of Expandi Group.